Korean companies are dominating AM OLED market that has just been growing. It's because Samsung SDI began mass-producing 4G AM OLED for the first time , preoccupying world market in the second half of last year.
Display Bank (CEO Kwon, Sang-se), a market research company for display, surveyed shipments of AM OLED in the first quarter. The result showed that SDI shipped about 2.56million units, accounting for over 90% of entire market. LG Display produced about 120,000 units. If combining two companies, they accounted for 95% of world AM OLED market in the first quarter.
Especially, the shipment of AM OLED panel for the first quarter already surpassed 2.2million units of total shipment in the last year to reach 2.7million units. That demonstrates AM OLED market has started to mature this year. Among AM OLED set products, mobile phone took 90% of total shipment. In the first quarter, shipment of AM OLED panel for mobile phone recorded 2.4million units. Display Bank predicted that the number will grow to over 3million units in the second quarter.
Samsung SDI supplied AM OLED panel for mobile phone and MP3 player to Samsung Electronics, Kyocera, Iriver, Nokia, Toshiba, Hitachi and Sony Ericson. From this year, it has started to supply panels for digital camera to Samsung Techwin. Among AM OLED panel companies, the company has most corporate clients. LG Display supplied the whole quantity of AM OLED panel for mobile phone to LG Electronics. It is expected that shipment will be monthly average 100,000 units from the second quarter.
Sony that produced AM OLED panel for 11 inch TV from last November remained about 1000 units of shipment. It will focus on panel for TV for the time being.
AM OLED panel for 2 inch mobile phone has been supplied at twice higher price than LCD panel due to low demand but the demand will grow steadily with high quality mobile phone leading the growth. Display Bank predicted that AM OLED panel shipment will reach as many as 4million units in the second quarter.
-korea IT news
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Friday, July 4, 2008
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