South Korean scientists claim development of "true blue" for OLED displays

It's no secret that OLED gurus have had the toughest time improving the life of blue luminance to match the lifespans of its red and green counterparts, but a team of South Korean scientists have purportedly stumbled upon (or developed, as it were) a breakthrough "true blue" material that can "accelerate the development of next-generation organic light-emitting diode (OLED) displays." Up until now, scientists have been able to create highly efficient green and red OLED materials, but the inability to make a true blue OLED material was really holding things back. So, now that this little hurdle has been hopped, how's about we get some big screen OLED HDTVs out to the people?

-engadget